The 2024 International Production & Processing Expo (IPPE) had an impressive year with 1,432 exhibitors covering 620,850 square feet of exhibit space, setting two new records. IPPE is the world’s largest annual feed, meat, and poultry and egg industry event of its kind and is one of the 25 largest trade shows in the United States. IPPE is a collaboration of three shows: International Feed Expo, International Meat Expo and the International Poultry Expo, representing the entire chain of protein production and processing. The event is sponsored by the American Feed Industry Association (AFIA), the Meat Institute and U.S. Poultry & Egg Association (USPOULTRY).
The edition that has just concluded had 31,353 registered attendees from the poultry and egg, meat and animal food industries. There were more than 9,000 international visitors from 133 countries represented at IPPE, marking a third new record. The largest group from a single country outside the U.S. was Canada, with 14.9% of registered attendees. As in previous years, Latin America had the strongest international presence, representing 45% of international visitors.
The Norel team was present and was able to meet its distributors and new potential customers, laying the foundations for new future collaborations.
Luca Pandolfini
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