2012 is already finished – what’s next for 2013?

2012 has been a very challenging year for our industry. We had to deal with increasing cost of raw materials, and unfortunately reduced meat prices in many markets. Uncertainties and challenges will not disappear in 2013. High feed prices will slow down market growth, and it is expected that most of the world expansion will take place in the developing countries, which now supply 60 % of meat and meat products worldwide. Therefore, maximizing feed efficiency is going to be of paramount importance. With solutions such as Natesse or Gustor which improve feed utilization and gut health, NOREL is there to help! On a more personal note, all of us at NOREL would like to wish you a Happy New Year full of peace, hope and prosperity